Revolutionising Production Budgeting: Introducing Dramatify Budgeting for the Modern Entertainment Industry
Dramatify launches a cutting-edge, integrated production budgeting solution in the cloud at the Media Production and Technology Show in London, aimed at a faster budgeting process while minimising risk and combatting fraud.
As the entertainment industry continues to evolve and expand, professionals across the sector have been seeking more efficient and user-friendly solutions for creating and managing their production budgets. In response, Dramatify is launching Dramatify Budgeting, a film and production budgeting solution that streamlines the budgeting process and offers unprecedented control.
Gone are the days of spending weeks or months learning complex desktop budgeting programs or wrestling with cumbersome Excel spreadsheets. Dramatify Budgeting is an integrated platform that caters to a wide range of production genres — film, drama series, TV entertainment, non-fiction, sports and branded content — saving time, money, frustration and resources while offering exceptional budget control.
“Dramatify is committed to making production budgeting and financial management easier, more manageable and efficient for entertainment industry professionals,” says CEO Annika Lidne. “Commissioners and streamers demand increasingly detailed budgets and cost control. Our team at Dramatify is committed to continuing to develop and improve our financial management tools to satisfy the needs of the evolving media industry.”
Key features
- Universal access across all devices, including smartphones
- Intuitive layout for quick navigation and organisation
- Easy onboarding with commissioner templates and import from Movie Magic Budgeting
- Seamless collaboration and sharing
- Time-saving data import from existing breakdown items in Dramatify
- 3D budgeting with tags for efficient cost monitoring and analysis
- Customisable budget tags for cost control and tax rebates
- Tracking, transparency and fraud prevention with notes and cost-specification attachments
- Multi-currency support for global productions
“Our innovative features and user-friendly design streamline the entire process, enabling teams to collaborate and manage their budgets more efficiently than ever before,” says Annika Lidne.
No more desktop programs and spreadsheets
The traditional budget layout has been reimagined for quick navigation and easy organisation, letting users start on their production budgets within seconds — on anything from a large office monitor to a mobile device on a call. Budget templates from major commissioners, and the option to import existing Movie Magic budgets with their structures, account plans and rates, help teams get started fast. Existing cast, crew, department and breakdown items become budget tags automatically, so cost summaries across accounts stay easy to monitor and compare.
The development of Dramatify Budgeting has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No. 951981.